In the heart of Dallas, Texas, Positive Marketing has been making waves with its innovative printing solutions. Their latest project? Forty-five barricade covers for a Wendy’s collaboration with DJ Khaled for the Daytona 500 Biggie Bag promotion.
The process began with the selection of durable 13oz vinyl banner material, ensuring longevity and resilience against outdoor elements. Positive Marketing’s state-of-the-art printers, known for their speed and color vibrancy, were put to work for this time-sensitive project. The result? Stunning, eye-catching designs that would grab attention from blocks away.
But it wasn’t just about aesthetics. These covers were designed to be practical too. Meant to fold over barricades, they featured added accessories for secure installation. Each corner showcased grommets, ensuring stability even in windy conditions. For extra security, Velcro strips were added to the back side along the corner edges. This design made installation a breeze, allowing for quick setup and removal without sacrificing stability.
Positive Marketing’s barricade covers didn’t just serve a practical purpose; they were a statement piece, turning mundane barricades into vibrant canvases that captured the essence of the event. It was a testament to their commitment to pushing the boundaries of print marketing and delivering solutions that make an impact.
