
Foot Locker recently partnered with Positive Marketing to enhance its shoe display podiums with high-quality custom vinyl graphics. The client provided the podiums, and Positive Marketing supplied the perfect solution: high-tack vinyl designed to adhere securely to the surface. This high-tack material ensures longevity, preventing peeling or lifting even in high-traffic retail environments. The project focused on creating a sleek, branded look that would make Foot Locker’s displays stand out while maintaining durability.
The production process involved precise execution to ensure the vinyl graphics were flawless. First, the vinyl was kiss cut, meaning the design was cut through the top layer without slicing the backing, making application easier. After cutting, the excess vinyl was meticulously weeded, leaving only the essential graphics. Next, masking was applied to help transfer the vinyl seamlessly onto the podiums. Once aligned and placed, the vinyl adhered firmly, creating a polished and professional final look.
The finished podiums perfectly captured Foot Locker’s branding, elevating the in-store presentation with bold and eye-catching visuals. The high-tack vinyl not only provided a striking appearance but also ensured a long-lasting application. Positive Marketing takes pride in delivering top-tier custom vinyl solutions, making it the go-to source for high-quality signage and branding materials. Whether for retail, events, or promotional displays, the company has the expertise to bring any vision to life.