Custom LED channel letter signs and illuminated outdoor signage — designed, fabricated, permitted, and installed by one Dallas team.
Channel letters are three-dimensional, individually fabricated letters and logos with LED illumination built in — the signs that make your building findable day and night. We build front-lit, halo-lit, and combination letters with aluminum returns and acrylic faces, engineered for the Texas weather and installed by our own crews, like the RYSE Energy StarCenter Multisport for the Dallas Stars.
LED illuminatedEnergy-efficient, 50,000+ hour lifespan
The type of channel letter defines how your sign glows at night. We fabricate every style — and help you pick the right one for your building, your brand, and your city sign code.
Most popular
Front-Lit (Face-Lit)
LEDs shine through a translucent acrylic face for maximum brightness and visibility — the classic storefront channel letter.
Most elegant
Halo-Lit (Reverse)
Opaque metal faces, mounted off the wall, glowing from behind — a soft halo effect for an upscale, architectural look.
Best of both
Combination Lit
Front and back illumination together — a bright face plus a colored halo for maximum impact and contrast.
Day-time bold
Dimensional (Non-Lit)
Fabricated aluminum, acrylic, or PVC letters and logos with crisp depth — painted any color, no wiring required.
The proof
Same Building. Day and Night.
A channel letter sign works two shifts. By day, dimensional letters give your facade depth and presence. At dusk, the LEDs take over — and your brand becomes the brightest thing on the street. Here is the RYSE Energy StarCenter Multisport we fabricated and installed for the Dallas Stars in Farmers Branch.
DayNight
Built to last
Fabricated for the Texas Weather
Every channel letter we build starts with rust-proof aluminum returns and backs, acrylic or polycarbonate faces, and UL-listed LED modules that run for years on a fraction of the energy of neon. Letters are sealed against rain and heat, and mounted flush, on spacers for halo effects, or on a raceway when required by your landlord or city code.
Rust-proof aluminum construction, painted or powder-coated to brand colors
UL-listed, energy-efficient LED illumination
Flush, spacer (halo), or raceway mounting
Engineered stamped drawings & city permit filing included
Front-lit LED lettersHalo-lit building signBacklit lobby signDimensional logo signsProfessional installationEntrance signageFull facade programDimensional lettersHalo-lit logo & letters
Frequently Asked Questions
What are channel letter signs?
Channel letters are three-dimensional, individually fabricated letters and logos — typically aluminum sides and backs with acrylic faces — mounted on a building facade and internally illuminated with LED modules. They are the standard for storefront and building signage because they are visible day and night.
What is the difference between front-lit and halo-lit channel letters?
Front-lit (face-lit) letters shine LED light through a translucent acrylic face for maximum brightness. Halo-lit (reverse) letters have opaque metal faces and glow from behind, casting a soft halo on the wall for a more upscale look. Combination letters do both at once.
Do I need a permit for a channel letter sign in Dallas?
Yes — virtually every city in DFW requires a sign permit for illuminated exterior signage, and many landlords have their own sign criteria. We handle the drawings, engineering, and permit filing as part of every project.
How long do LED channel letters last?
Quality LED modules are rated for 50,000+ hours — roughly 10 years of nightly use — and consume far less energy than neon. Aluminum construction resists rust, so the letters themselves last decades with minimal maintenance.
Can you match my exact brand colors and logo?
Yes. Faces can be colored acrylic or vinyl-overlaid to match brand colors, returns are painted or powder-coated to spec, and logos are fabricated to your artwork — like the Dallas Stars star and RYSE Energy marks we produced for the StarCenter Multisport.
Do you install the signs you fabricate?
Yes — our own insured crews handle the full installation: mounting, electrical connection, and final lighting, with bucket trucks and lifts for high elevations, across Dallas–Fort Worth and beyond.
Ready to put your name in lights?
Send us your logo and a photo of your building — we will send back a to-scale rendering and a free quote.
